There’s more to following the Public Relations Society of America (PRSA) 2008 International Conference on 
Twitter than tracking live tweets, which I shared during yesterday’s posts. Many of today’s tweets included links to blogs or PowerPoint slides from the sessions, so here’s a sampling of what you can learn via Twitter (thanks to those who included the character-eating links in their tweets):
For a session on conducting web research, the presenters prepared a delicious page containing links to tools they apparently covered during the session. Check it out here: www.delicious.com/webresearchlinks Tweet shared by Michael Pranikoff (@mpranikoff).
You can view the actual slides (as well as the presenter’s notes) from a session called “Strategic Social Media for Non Profit Organizations” by @eschipul (aka Ed Schipul). Thanks to Sarah Siewert (@ssiewert) for the tweet/link.
Online Marketing Blog has a blog post summarizing the session “Media Myths & Realities” by Nicholas Scibetta, Global Director, Global Media for Ketchum.
A Katie Payne/Shonali Burke session on measurement led to this post from Richard Bagnall of Metrica, “PR Measurement More Important than Ever.”
And for some insider commentary, a “riled up” (as well as stunned and dismayed) Mark McLennan offers this blog post about the PRSA Assembly’s refusal to continue the meeting past the 5 p.m. cutoff, despite more business to attend to.
So there you have it. Just a small sampling of what’s going on in Detroit, and all of it gathered exclusively through Twitter 500+ miles away. Have a session you’d like to have included on the PR Buzzsaw? Send us a link.
